Packaging Insert Cards

Packaging insert cards are paper cards or printed flyers that are put into your product packages for sharing information about your products or brands. Although they look more or less like business cards, they are your bridge to direct communication with your customers – you can use them to communicate any marketing message to your customers. They can be displayed in the form of, but are not limited to, business cards, thank you cards, gift cards, invitations, discount coupons, etc.

Customize the package insert cards you need from us. You can get a great return on your investment while incurring a small cost. You are free to customize the format, text, fonts, colors, finishes, and other items of your cards. Whether you are shipping to an existing customer, a new customer, or a current customer, customizing beautiful insert cards will impress your customers.

What Are Packaging Insert Cards?

Packaging insert cards refer to additional items included in your packaging before shipping orders to your customers. The thank you cards, referral flyers, coupons, etc. you see are packaged insert cards. This type of paper allows you to communicate directly with customers and is a great way to support your product and business.

Why Include Packaging Insert Cards?

Additional Product Infomation

If your product is a toy or a certain type of food, you can list on the insert how your child can better play with the toy or how to make a recipe with the product, etc. This additional information can enhance the humanistic care of the brand. Of course, in addition to these, warranty information, safety information, and even promotional information can be included on them.

Cost-effective Brand Promotion

A beautifully designed insert will remind customers of the gift card that came with their products and enhance their unboxing experience. You’re already using boxes, and one more insert with a few grams of weight won’t break the bank. Customize affordable, beautiful insert cards with high-quality graphics and confidence that you can communicate your brand values and identity to your customers.

Useful Upsell or Cross-Sell

Packaging insert cards can also be used to upsell or cross-sell other products that the customer may be interested in. This can increase the customer’s overall purchase value and improve the profitability of the business.

Real customer feedback

On your packaging inserts, you can provide a list of all the ways customers can interact with you on social media. You can also ask them if they’re happy with your products and encourage them to leave feedback on your website or social media pages. Alternatively, you can create a questionnaire for customers to fill out and send back to your company.

4 Common Packaging Insert Cards

Thank-You Cards

Inserting thank you cards into your product packaging is a simple and effective way to build a positive relationship with your customers. These small cards are especially suitable for smaller businesses. If you can, add a personalized note to show your customers that you care about each of them.

Discounts or Coupons

Printing discount codes on cards is far more efficient than sending them by email – at least they don’t get lost in the spam folder. It works whether it’s to entice customers to buy again or to tap into more leads.

Product Samples

Include small samples of your product line or new products in the cards to help cross-sell. Because the samples are small and don’t take up space or weight inside the package, they are a great way to showcase your products. These cards are widely used for products such as perfume, skincare, and cosmetics.

Small Gifts

Small, lightweight gifts are also a great way to capture the hearts of your customers. They won’t make customers feel like you are trying to convince them to buy again. Sending your customers peripheral products such as non-woven bags, pendants or small decorations can help trigger them into wanting to return the favor.

How to Include the Packaging Insert Cards?

There are several ways to include your custom packaging insert cards in your product packaging, such as:

1. Placing them inside the product packaging (e.g. in a plastic sleeve or tucked into a product pocket)

1. Attaching them to the outside of the product packaging (e.g. with a label or ribbon)

1. Including them in a separate envelope or package that is included with the product packaging.

TIips for Designing the Perfect Packaging Insert Card

• Keep it simple: A cluttered packaging insert card can be overwhelming and difficult to read. Keep the design simple and focus on the essential information.
• Use high-quality images: If your product requires images, make sure they are high-quality and visually appealing.
• Use clear, easy-to-read fonts: Choose a font that is easy to read and ensure that the font size is large enough for customers to read without difficulty.
• Use color to your advantage: Use color to highlight important information and make the packaging insert card visually appealing.

At PinliLABEL, we understand the importance of packaging insert cards, and we have years of experience designing and creating high-quality packaging insert cards for our clients. Here, you may get the many premium paper options to combine with our printing to create your perfect packaging inserts.

Q&As:

Q: What information should be included on a packaging insert card?

A: The information included on a packaging insert card should be relevant and useful to the customer. This may include instructions for use, product features and benefits, and contact information.

Q: What materials can I use for my custom packaging insert cards?

A: We have these cards made from paper, cardstock, and even plastic or vinyl.

Q: Can I use custom packaging insert cards for eco-friendly packaging?

A: Yes, you can use eco-friendly materials and printing methods for your custom packaging insert cards to make them more sustainable. For example, you can use recycled paper or soy-based inks, or choose to print on biodegradable or compostable materials.